vacancies (2)

SEO, SEA, social media?

No stress , we take care of it.

Are you looking for an online marketing agency? Then we would be happy to help you! IDV is skilled in web design and online marketing and has been supporting ambitious organisations in increasing their online findability for more than 10 years.

Results-driven online marketing

Online marketing agencies come in all shapes and sizes. Many organisations would like to increase their online findability but can't see the wood for the trees. We try to make it easy. Together, we discuss how to achieve the best result. We first determine what the goal is and then look at how we can achieve it. In some cases, we develop a new website and in other cases, we get straight down to work on search engine optimisation, setting up a search engine advertising campaign or looking at a social media strategy. In all situations, it is tailor-made and we explain the possibilities in a personal conversation.

SEO (Search Engine Optimisation)

Search engine optimisation has always been an important focus for IDV. Chances are you found this page in Google by searching on a search term like 'advertising agency Zaanstreek'. This makes it clear exactly why search engine optimisation is so important. By optimising web texts, setting up a good website structure and also increasing the authority of websites (through link building), we make websites findable in Google. Note: this is a long-term strategy. Do not expect to see results within two months. Improving organic positions in Google takes time. We try to estimate in advance how long we expect to see results. Thus, we always make an action plan in advance in which we specify how many months we expect to need before significant results will be achieved.

SEA (Search engine advertising)

Do you want visitors to your website within a few days? Then search engine optimisation is often not a good option. While search engine optimisation is a long-term strategy, you can get visitors to your website in just a few days by advertising in Google. In doing so, you pay advertising fees that you can set in advance. For instance, you can set a limit per click cost whereby you know exactly how much you are paying to send a visitor to your website. By then further adjusting click prices, search terms and bidding strategies, we work towards an optimal campaign. We adjust this monthly on the basis of new opportunities, keeping a sharp eye on the competition.

Frequently asked questions

With search engine advertising, you buy advertising space on Google and your website appears under the classifieds heading and you pay Google per click. With search engine optimisation, you pay no click fees and rank high in Google in the 'organic' section because Google sees your website as most relevant and authoritative for the search term. You can only achieve this by having better text on your website, a more user-friendly website and a good reputation.
We would like to receive the texts for the website and any image material before we start building the website. If you prefer not to write website texts yourself, we also have a copywriter who can help you with this. We always recommend using your own images on websites as much as possible. If there is no image material, we often choose to use stock photos from various free and paid commercial image databases. In that case, we can search for the images or you can do this yourself and then supply them.
We differ from other web design agencies in several ways. We are small-scale, which has allowed us to maintain our personal approach. We are not a mass agency with dozens of projects running simultaneously. Instead, we try to have only three to four ongoing projects at the same time. This allows us to take time for each client. In addition, there are currently many 'cowboy' web design agencies that lack specialist knowledge. These are companies that use the same template for every client, adjust two colours, pop text on it and put the website live. We try to distinguish ourselves by building unique websites with an appealing design where functionality comes first. A result-driven website without too much frills, but with fast loading times. With our up-to-date knowledge, we ensure that you stay ahead of your competitors. We have been doing this for hundreds of different clients for over 20 years. We help ambitious organisations from all over the country so do not hesitate to send us a message! Curious what others say about us? Feel free to read the Google Reviews. We are rated with 4.8 stars.
How long an SEO journey takes depends entirely on both the initial situation and the goals. If you already have a good website, have obtained some backlinks and have good legal texts, it is less work to optimise the website. We can then immediately pay more attention to improving the website's reputation through ribbon building. In addition, the duration of the process also depends on the desired results. If you want to score on a keyword with little competition, the process will be completed sooner than if you want to score in a highly competitive market. We always make a prognosis of the expected project duration in advance. This is only an estimate, but does give a good idea of the duration of the project.
Based on an initial conversation, we make a concrete and sharp proposal. In it, we explain what we can do for you, the price tag involved and the duration of the project. If this proposal is in line with your expectations, we will gladly start working for you. We have several contact moments each month in which we share results, discuss possibilities and thus jointly make the decisions that are best for your organisation.
We believe in our services and use only short-term contracts. In short, you are stuck with an SEO/SEA journey for a maximum of 6 months, as that is the minimum duration to achieve any results. After this period, you can set up monthly without us charging any additional fees. Transparency is our top priority. Because we do not work with long-term (multi-year) contracts, we ensure that we do our utmost to achieve great results every month. This ensures we keep you ahead of the competition 😉

Advertising on Facebook, Instagram, Snapchat or TikTok?

Social media marketing is a broad term. You can think about outsourcing the management of your social channels or setting up a campaign. Our content creators maintain company pages by regularly sharing great content. They know exactly how to attract and keep someone's attention. And most importantly, how to encourage someone to take the desired action, such as filling in a contact form or buying your product. We are also active in setting up Snapchat, TikTok, LinkedIn, Facebook or Instagram campaigns. This is a different expertise from advertising in Google, as it uses different tools and strategies.

Duration of track
Depending on your needs, a plan will be made. Do you only want to outsource the management of your social media channels? Then this can often be taken care of at short notice. If you want to set up a social media campaign, it can take a few weeks to build and optimise it.

Interested in online marketing?

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Production road 113
1521 NJ Wormerveer
(Businesspark Wormerveer)
+31 (0)75 642 81 14
info@idv.nl

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